#advertising

https://m.youtube.com/watch?v=hG4su5Eujag

This add is super creepy and embarrassing. This was so awful to watch. I look the other way to avoid seeing it. Can someone please fire the team that made this ad?

The E. W. Scripps Company has announced an end to its current round of layoffs, impacting over 430 roles as part of a cost-saving initiative. Despite these reductions, the company has raised its political advertising revenue forecast to nearly $275 million for the year. This revised projection represents a significant increase compared to the previous midterm election cycle. Scripps is implementing a broader transformation plan aimed at achieving substantial annualized cost savings. The company expects these changes to improve financial performance and become more evident in upcoming financial reports.

https://thedesk.net/2026/10/scripps-layoffs-done-politica-ad-forecast-higher/

.@HPE has spent over $27 million advertising this Mercedes F1 Team spot on U.S. television since it premiered, according to @iSpotTV estimates.

➡️ About 97% of that spend has been on sports programming, 81% of which in the NFL and 10% of which in MLB.

I haven't seen anyone in CA affected yet, are there cuts coming to that org?

The "Big Three" U.S. carriers—AT&T, T-Mobile, and Verizon—have united to lobby the Federal Communications Commission (FCC) to fight a new satellite-to-phone spectrum proposal primarily because they fear it will degrade their existing 5G terrestrial networks through signal interference, strip away their control over spectrum licensing, and fast-track a massive new market competitor in SpaceX's Starlink Mobile.
The FCC's proposal, scheduled for an October 29, 2026 vote, aims to open an additional 482 MHz of spectrum for Supplemental Coverage from Space (SCS), expanding eligible satellite bands from 5 to 13.
The specific reasons the wireless carriers are fiercely opposing the changes through their trade group, the CTIA, include:

1. Severe 5G Network Interference

The carriers are demanding that the FCC remove the 2.5 GHz and 3.45 GHz frequencies from the proposal, which would take 290 MHz off the table.
• TDD Conflict: T-Mobile relies heavily on the 2.5 GHz band, and AT&T operates on the 3.45 GHz band. Both use Time-Division Duplexing (TDD), meaning their cell towers and consumer phones share the exact same radio bands to both send and receive data.
• Signal Degradation: The carriers argue that if a satellite flies overhead using these exact same workhorse 5G bands, it will cause severe technical and interference challenges, ultimately slowing down or disrupting service for over 300 million terrestrial wireless users.

1. Loss of Spectrum Control and Rights

Under current FCC frameworks, satellite operators are required to lease spectrum from ground carriers, giving the cellular providers full veto power and control.
• Frequency Sharing: The FCC proposal wants to replace these rigid leasing frameworks with flexible agreements that allow satellite and ground operators to share frequencies.
• The Pushback: The carriers are fighting to preserve mandatory carrier consent, termination rights, and absolute control over who uses the spectrum they invested billions of dollars to license. They contend that cellular providers—not the FCC—should dictate if a satellite company can utilize their airwaves.

1. Fending Off Starlink Mobile as a Direct Carrier Competitor

While the carriers support satellite-to-phone connectivity in theory (and have executed their own partnerships), the FCC’s sudden push directly clears the path for SpaceX to become an independent fourth major U.S. mobile carrier.
• Market Disruption: The FCC recently approved SpaceX’s acquisition of Tristar's AWS-3 spectrum and cleared 15,000 next-gen Starlink Mobile satellites capable of beaming 100x the bandwidth directly to ordinary smartphones.
• Massive Stakes: SpaceX is actively looking to build terrestrial infrastructure and secure massive blocks of spectrum to back up its satellites on the ground. Wall Street responded to the threat of a dominant, space-blended Starlink network by sending Verizon and AT&T stock tumbling. By locking down the 2.5 GHz and 3.45 GHz bands, the Big Three are trying to starve SpaceX of the massive spectrum depth it needs to fully compete with them.
Former FCC Chairman Ajit Pai, currently acting as CEO of the CTIA, has formally joined the carriers' push, meeting with current FCC Chairman Brendan Carr to urge the commission to drop the contested 5G bands from the satellite expansion draft entirely.
Would you like to know more about how SpaceX's current deal with T-Mobile differs from its new standalone carrier ambitions, or would you like details on the AT&T and Verizon partnership with AST SpaceMobile?

I worked in the 'gift' dept for a while... nowadays they send out cash, $1, $2, $5 to homes to entice them to sign up for Nielsen to track what they are watching in the home.

BRIBE or NOT ?

It’s just all ads for cr-ppy companies. I tried to send money and bank not go to a carnival looking to get a tshirt for 10% off.

I find our ads business pseudo-sleazy

https://www.beet.tv/2026/10/advertisers-must-find-the-friend-who-pays-for-everyone-paypal-ads-asaf-davidov.html

More reason nike su-ks..

What’s with them spamming ads on Instagram and Facebook nowadays about a lot of things? Just curious

https://www.fierce-network.com/wireless/spacexs-800-mhz-spectrum-grab-threatens-big-3-mobile-carriers

Bo-m! SpaceX just inked a deal to buy 14 megahertz of paired 800 MHz spectrum from Grain Management, giving Starlink Mobile a means to more aggressively challenge the Big 3 U.S. mobile carriers on the ground.

Once it receives Federal Communications Commission (FCC) approval – a shoo-in given FCC Chairman Brendan Carr’s penchant for all things space and Elon Musk – Starlink Mobile will deploy a “flexible architecture combining our satellite-to-mobile constellation in space with an advanced terrestrial deployment that can seamlessly connect devices everywhere,” SpaceX said in its press release.

Shares in all three U.S. wireless carriers were down in early trading this morning. AT&T was down more than 6%, at $22.90. T-Mobile was down 10%, to $154.10, and Verizon was down 5.5%, at $43.13. Meanwhile, SpaceX shares were up about 1%, to $162.75.

ECS- completely wiped out today. Blindsided. The entire department and supporting vendors. Over 300 people.

Have to admit, Xerox's display at PRINTING United was rather impressive with all the new gear they showed across IJ and toner lineups. New 6c Proficio model looks like a strong replacement for Iridesse replacement long overdue. could be hope for the future

Sorry but everyone tries to find the unintended worst in everything. This isn’t like the golf ad with violence on women. Sneakers free floating or dangling has long been a thing.

The next time you see shoes hanging from a clothes line or power lines are we going to claim racism? If I tie my shoes together and toss over my shoulder do I support public hanging now?

This world is getting ridicolous. The fact this was even apologized for is nonsense. It shows Nike fears the negative press and being on the offense is no longer a thing. The big bold in your face brand is nothing more than fluff now.

Nike = be on the defense always….

Converse just removed two ads that have consumers feel have hidden symbolism of lynching. Between the stock dropping, Mbappe leaving and these not so well thought out ads, Nike might have rough times ahead.
https://www.tmz.com/2026/09/18/converse-apologizes-for-ad-compared-to-ku-klux-klan-lynching/

Athletes are leaving now too!

https://sports.yahoo.com/articles/confirmed-kylian-mbappe-leaves-nike-125000863.html

Kylian Mbappe has ended his long-standing relationship with Nike and joined Swiss sportswear company On in a major move that will see the Real Madrid forward become the face of its expansion into football boots.

The Athletic has revealed that Mbappe agreed to join On after his Nike contract expired this summer.

The financial details remain undisclosed, but the deal includes an equity stake in the Swiss company, giving the 27-year-old an interest beyond a conventional sponsorship arrangement.

The move also sees Mbappe turn down established football boot rivals Adidas and Puma as On attempts to establish itself in a market dominated by the biggest names in sportswear

• Verizon wireless sued T-Mobile over misleading ad claims
• T-Mobile countersued Verizon for deceptive advertising
• Judge Lewis Kaplan issued preliminary injunction in Verizon’s favor
• Verizon had 147 million subscribers as of June 30

https://libn.com/2026/09/15/verizon-wireless-t-mobile-resolve-lawsuits-over-ad-campaigns/

If when you do an internet search on “Humana Stock.” And then click on “News” at the top, if you do the slightest internet research on each of those news reporting sites, you will find that almost all are owned by and run by India. And most will have sorted (unless your click to sort by latest articles) will show articles that speak favorably as to Humana’s stock.

Why do you think that is?

India is propping up Humana with their news media, with their buying stock into Humana, etc. So, no wonder Humana has so many Indians on the payroll, via H-1B or offshoring to India.

Please, won’t you remaining American citizens wake up and see what is occurring?!

https://broadbandbreakfast.com/t-mobile-countersuing-at-t-for-false-ads/

Pardon me, I do not get it.
Just saw a WF commercial on Facebook. Very long commercial. A guy tries to teach his cat to use toilet and failed.
I don't know how it links to WF.
Who's here in charge of that commercial?

The new VZ commercial starring Kevin. Awesome!

I just saw an ad with Ryan Reynolds bashing our not so simple Simplicity Plan, and then offering Mint Mobile for $15 for 3 months.

I feel like it's going to be a carrier di-k measuring contest at this point and we'll all just go back and forth with cheap plans, perks, layoffs, repeat.

We'll just recycle everything over and over again, pretending like it's all so revolutionary of an idea 😵‍💫🤮

https://www.reuters.com/business/media-telecom/retail-stagnates-ad-dollars-help-walmart-stay-course-2026-08-18/

I recently watched a Verizon commercial featuring Trinity Tatum, the winner of the recent season of Love Island. It’s quite surprising how companies like Verizon are laying off people left and right to create commercials with reality TV stars. This highlights the company’s priorities and values.

Spectrum Reach Expands Operations in NY, Continuing to Represent Comcast and Optimum, and Providing Opportunities for Brands to Advertise in Nation's Top Media Market

Key Takeaways:

The move strengthens Spectrum Reach's ability to align operations and deliver enhanced multiscreen campaigns for advertisers seeking to reach consumers at scale in the New York market.
Bringing NYI's product portfolio into Spectrum Reach expands the capabilities, insights and local expertise available to brands and agencies in one of the most important advertising markets in the U.S.

NEW YORK, July 21, 2026 /PRNewswire/ -- Spectrum Reach, the advertising sales business of Spectrum, today announced the expansion of its advertising business to provide many of the products and services of New York Interconnect (NYI), which will cease operations on September 28, 2026. NYI is an advanced advertising joint venture that allows marketers to seamlessly purchase TV and digital ad space across multiple Multichannel Video Programming Distributors (MVPDs) in the New York Designated Market Area (DMA).

With this expansion, Spectrum Reach will streamline operations, reducing handoffs and backend execution steps for a more seamless advertising experience while bringing together its advanced advertising capabilities and scale with NYI's local market strength. The expansion will enable Spectrum Reach to be even better positioned to offer enhanced multiscreen solutions that make it easier for brands to reach the right audiences across the New York media market in the rapidly evolving TV ecosystem.

"We are further strengthening Spectrum Reach and New York Interconnect to create even more value for brands and agencies looking to connect with audiences at scale in New York," said Jason Brown, Executive Vice President, Spectrum Reach. "We are strengthening our market-leading capabilities, local insight and advanced advertising solutions to better serve our clients in one of the most dynamic and influential markets in the country."

In connection with this, later this year, certain members of the NYI team will join Spectrum Reach, creating one unified team focused on supporting advertisers, agencies and marketing partners with seamless service and more powerful media solutions, further positioning NYI's current advertising customers for the future, which is streaming and advanced advertising in addition to traditional TV advertising.

More information about Spectrum Reach is available at www.spectrumreach.com.

What are our marketing teams even doing? Millions of dollars were spent on cramming celebrities into an Ad that made no sense meanwhile adidas’ Ad was everywhere. We couldn’t escape it this World Cup. Who is signing off on these Ads? The London billboard debacle as well was embarrassing. It seems marketing has lost a step. All that effort just for two adidas teams to reach the final is fitting for how Nike’s turnaround has been going

Gotta love the fact they are so worried about reducing costs other than top executives pay and advertising. They are main advertisers on the World Cup .. the Super Bowl … ALL THE BIG EVENTS .
It’s just an attack on the workforce to fatten that axxhats pockets

Corus Entertainment is implementing another round of job cuts impacting its news and radio divisions. The company stated these changes are intended to enhance efficiency and ensure long-term sustainability. Specific numbers of affected employees were not disclosed. Programming adjustments will become apparent on air in the coming weeks. This follows a period of declining advertising revenue for both television and radio segments.

Canada

https://broadcastdialogue.com/corus-undertakes-new-round-of-layoffs/

Come on AT&T! Can u get someone 3rd party companies into Louisiana and stack these Fiber sales and more! Not only thank but doin door to door knocks inside the cities which is against the law! Sounds like a great idea for another class action lawsuit!

No matter how successful and value creative bpx advertises itself to be the new bp will take exception and possibly even divest the assets as it has been done in the past. Expect Hainsville to rename unscathed…gas matters.

With the USA now out of the Soccer World Cup, will all that expensive advertising go to waste, especially with what Verizon is doing with International ?

I am watching most matches as I like soccer.
But the verizon advertisements, of America’s best network? Isn’t that false advertising? …these days..

Has anyone sesent. Read the new company Email = Did you hear? Simplicity is se-y. WTF is wrong with these people and company!!! S-X SELLS??

VZ gets erased from the DOW (ED), Dan posts a VZ commercial that looks like an erectile dysfunction add. WTF?

Here is the add:
https://www.youtube.com/watch?v=SQMjzLRqnB4

But what about the CMOs latest s-x, I mean VZ commercial?! Didn't someone say there would be another commercial around rid time? ✅

Vz has the best marketing team hands down as evidenced here
https://m.youtube.com/watch?v=kp0gcFVSdxU&ra=m

I herd the commercial won some ad industry award

This is the future,

Commercial currently running on tv, the end of banking by Wealth Simple

https://youtu.be/AJPDrpKZZgQ?si=vbkSzvJ14T892K7Y

EH built a huge ticker out front counting down the World Cup and you couldn’t manage to make your shoes different colors than the competitors? It’s literally a sea of pink cleats, impossible to set apart the brands. Nike in a nutshell, who is to blame? Should the color team be accountable? The head of global football? Where is the ticker to determine how many more days we have to watch this embarrassment?