There’s a point where “culture” stops being what a company says on LinkedIn and becomes what people actually experience when they work there.
You can post all the polished messages you want about people-first leadership, growth, transparency, and culture—but saying those things doesn’t make them true. Culture is reflected in who gets listened to, who gets protected, who gets developed, who gets held accountable, and ultimately, who chooses to stay.
If leadership continues asking the same small circle of people whether everything is okay—and those people are the ones benefiting from the current system—of course the answer is going to be yes. But that is an incredibly narrow way to measure the health of an organization, especially one that desperately needs to right the ship.
At some point, leadership has to get uncomfortable enough to actually listen. Not just to the loudest voices, the favorites, the “yes” people, or the people sitting closest to power. Talk to the people who left. Talk to the people who stopped speaking up. Look at retention. Look at engagement. Look at production beyond the surface-level numbers. Look at what happened to the travelers and relationships that were handed off to people celebrated as “top performers.” Did those relationships grow? Did those travelers stay? Were those desks actually nurtured—or were they simply inherited?
And if the same people have been sitting in leadership seats for three years while the same problems continue to surface, it is fair to ask whether the problem is no longer the circumstances—it’s the people in the seats.
Leadership should not be a talking head. It should not be gossip, cliques, politics, favoritism, or protecting the people you personally like. Leadership means fighting for your people, advocating when it is uncomfortable, holding everyone to the same standard, and having the courage to admit when something isn’t working.
Stop fluffing certain desks while demanding everyone else prove themselves over and over again. Stop celebrating numbers without examining how they were achieved or what happens after the handoff. Stop confusing loyalty to a leadership circle with loyalty to the company.
Three years is enough time to make meaningful change.
At some point, continuing to do the same things, empowering the same people, protecting the same behaviors, and expecting a different outcome becomes exactly what we all know it is: insanity.
What makes this particularly sad is that this company once talked so passionately about being different. About putting people first. About creating something better than the corporate environments so many people had experienced elsewhere.
Somewhere along the way, it started becoming the very thing it said it would never become.
Profits matter. Performance matters. Growth matters. But people have to matter too.
And when good people continue walking out the door, leadership shouldn’t be asking how to improve the messaging around culture.
They should be asking what happened to it.