Thread regarding AT&T layoffs

If T wants to succeed they need to do the following:

1) Slash their wireless prices to be on par with European pricing models. Won't make as much per customer, but will greatly increase the customer base. Akin to selling one Ferrari at $100k or two dozen of them at $10k each. ( A lot more folks out there willing to spend $10k vs $100k ) Other carriers will have to follow suit or risk losing everyone.

2) DirecTv needs to ditch the old business model and go full blown a - la - carte. Pick your channels at X dollars per channel ( no more than a few dollars per channel ). Toss in a % discount if you choose Y number of channels. It is the only way to compete with streaming. Notice Netflix doesn't force you to buy ESPN, the Jesus Channels or channels in a language I don't even speak. If your channel can't survive on it's own without being forced bundled into a package, then it doesn't deserve to survive.

3) Start thinking beyond Game of Thrones because, once that series finishes up, HBO is going to be just another premium channel that replays the same 3-4 movies a thousand times a month.

Exactly what @YHKdTsz-1xlj said. This gives us a chance.

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| 1632 views | | 11 replies (last April 26, 2019) | Reply
Post ID: @OP+YIsnELx

11 replies (most recent on top)

@YIsnELx-2dli OMG please stop proving your ignorance. The USA is a huge area to cover with a diverse terrain and climate. Just stop with the comparison.

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Post ID: @3iwf+YIsnELx

"Last I knew, my cellphone doesn't connect with an European tower, so why would AT&T price their services to compete with European services instead of U.S. services?"

Missed the point entirely.

The US wireless plans ( as is broadband in general ) are quite expensive in comparison to their European counterparts. The point of the post is to get the pricing down to something that will attract more subscribers.

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Post ID: @2dli+YIsnELx

If 1 wireless carrier will get serious and build a "it truly works everywhere" network, you could price it just about as high as u want. Most people will pay more for something that they know will work. Once the reputation is built and you gain enough customers, you could let your prices fall back more in line. Here's how they rank now 1. VZW 2. 3. T-MO, AT&T, Two tin cans & a string, & Sprint.

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Post ID: @1vvj+YIsnELx

@YIsnELx-zpq Or maybe people smarter than you have ran the numbers showing the opposite?

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Post ID: @1ouc+YIsnELx

Last I knew, my cellphone doesn't connect with an European tower, so why would AT&T price their services to compete with European services instead of U.S. services?

TV is up in flux. Hulu was the one carrying programing from a number of producers but now they're bought by Disney. So, there is the Netflix flavor, the Time Warner flavor perhaps, the Disney flavor and others. I don't know that consumers are going to buy all these flavors.

HBO has come up with good programming in the past. I wouldn't count them out to come up with something in the future. They had the Sopranos before Game of Thrones, and they'll have something after.

I can see one thing. I can see why the OP isn't the chairman of the board. 😜

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Post ID: @hdy+YIsnELx

The cost equation and relationships with the content providers has to change. The most popular ones have the ability to make their yearly cost increases. One of the reasons for purchasing TW. Have enough content that they could have relevant bundles and be able to control those expenses. HBO is relevant and good and behind the push to expand their programming. Customers are not going to pay for that service all year to have 3 month series. You can imagine the churn. Hopefully HBO can churn out more quality and maintain a quality product.

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Post ID: @kav+YIsnELx

I agree with one point. Companies have been promising a la carte programs for years, if T would actually do it, they would make a fortune.

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Post ID: @zpq+YIsnELx

@YIsnELx-uhy Don’t be a fool. AT&T is neck and neck with Verizon (they seem to have better rural coverage) and the wireless network is reliable. T-Mobile and Sprint are nowhere near the big two. AT&T plans are not way out in left right field when compared to the others either. If you want European prices then move to Europe. They have a much lower cost of network buildout and maintenance because of the small land mass.

Please stay away from business finance.

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Post ID: @ydy+YIsnELx

Why would we cut wireless prices when we’re pretty competitive with the other carriers who don’t have a union workforce?

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Post ID: @lea+YIsnELx

Post ID: @YIsnELx-exu says, “Cutting wireless pricing would do nothing.”

While I do respect your opinion, the market and competition decides who wins the business. Personally, I will pay much more for reliable service and much better customer service than what AT&T currently offers.

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Post ID: @uhy+YIsnELx

Cutting wireless pricing would do nothing. It is a lose-lose proposition. If you did add enough customers to make up the revenue loss you would have to add capacity which is really expensive or degrade the existing customer experience. They need to focus on keeping what they have.

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Post ID: @exu+YIsnELx

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