Nike continues to lose market share among all teenagers in footwear, while On Running continues to gain, particularly among teenage boys, according to Piper Sandler.
https://www.investing.com/news/stock-market-news/piper-says-nike-continues-to-lose-teen-market-share-as-on-running-gains-93CH-4946334
ON is a better shoe than Nike and much cooler.
On is expensive. Where do they get the money?
@OP no. This is in the report “; Nike remains the No. 1 brand in all footwear with mindshare starting to stabilize sequentially. Male share, driven by the upper income bracket, grew sequentially for the first time since fall 2022. “. Stabilize and Grew. No competitor comes even close.