Hearing there could be some pretty big changes coming to Marketing. New CMO, consultants looking at the org, and apparently a restructure could be on the table.
Maybe weβll finally get back to actually doing marketing instead of throwing money at endless brand sponsorships π
Buckle up, Marketing folksβ¦ this one could get interesting. πΏ
4 replies (most recent on top)
Superbowl was a scam. There was no ROI on that. Who made these stupid decisions?
The Super Bowl stuff was the biggest waste of money. EVERYONE has already forgotten those ads and NetApp paid well into 9 figures for the sponsorship. It drained the marketing budget for everything else. At least PoopyPants Cernuda and the Italian sales id--t got some good selfies.
Itβs never been easier to market what we do. Yet, we have commercials with hamsters.
And then a year later it'll all change again when some new CMO takes over.