Base management wastes hundreds of million of dollars every year when they realize they might not use up all of their budget. They're worse than a government entity. If we had a real leader come in and stop giving people (who are not at risk of churning, trying to churn, or unhappy) loyalty offers our annual savings would be higher than any layoff ever could. Spending $10K to save 1 in 100 accounts is a bad investment. They also create their own fake metrics such as improving their save rates by giving offers to customers that weren't going to leave to make their save rates look better. Stop the madness. Get rid of the department, or at the very least replace the leaders with data expertise. If some equity analyst can beat this into the C-Suite, I will be forever grateful
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@OP Thanks in advance for submitting this in the Idea Exchange site. If you don't, you're part of the problem.
way more lol
Thank you, I'll ask on the next call.