I worked in the 'gift' dept for a while... nowadays they send out cash, $1, $2, $5 to homes to entice them to sign up for Nielsen to track what they are watching in the home.
BRIBE or NOT ?
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I don't think you know what methodology even means :)
@mr The "methodology" was called into question many times... ask the MRC and I'm sure you'd get your answer there. Corrupt Data !
@f6 tell me you don't understand the methodology w/o telling me you don't understand the methodology.
The real question is: How Nielsen data can be trusted if only those who'll do it for $1-$5 are part of the panel LOL!
Is insane to me the way this industry works, most Americans aren't represented in those panels!
Find something else to concern yourself with
Not bribes but “persuasions.”
As a field rep, we used to always offer cash to coops who wanted to terminate their agreement early to persuade them to stay in to prevent a normal turnover (NTO) but I think nowadays they found out it was costing the company too much money. Too many coops realized being a panelist was way more demanding than what they thought they agreed to.
Politics is boring.
@a1 Right... just like this isn't a Bribe.. I mean 'Incentive' President Donald Trump has promised a $5,000 "Trump Dividend" check to every adult U.S. citizen
Incentives are not bribes.