Joan it’s time to step down.
12 replies (most recent on top)
Well your news was right on the money. BOGO! Buy a class get a class.
Time for the buy one get one classes. UOP BOGO
Can we run some marketing to honestly get some new students. Like really, let’s get going.
Joan, do your job. Get us more Good prospect students.
@61jw: The problem is that Phoenix will never have prestige. A prestigious university does not operate on open enrollment. Prestige develops when there are high standards, both for students and faculty. Phoenix is continually lowering its standards and dumbing down the curriculum. There is NO WAY you can teach a college class in five weeks unless the amount of weekly reading and assignments is about 3 times what it is in a traditional semester-length (15-week) class. Phoenix has 5-weeks classes with a work load so light that students barely learn anything--and by the way, they complain about it. No, the Phoenix brand is too tarnished. No one in higher education (aside from themselves) takes them seriously or ever will, because they will never raise their standards. That would hurt the bottom line.
I do have an idea about how they can salvage their reputation, although it would take time to do so. They are so big on getting back to basics--well, that's what they should do. Drop all of the meaningless undergrad courses (the courses into which the illiterate, unprepared students are recruited), and go back to the original premise of providing graduate degrees to working adults who already have bachelor degrees. Those are the classes for which "practitioner faculty" are best suited. If they could do that and do it really well, then over time, they might gain something akin to prestige.
How were your numbers this week? Better start think outside the box and not focus just on the apply changes. That IS NOT the problem.
I agree with all of these comments.
What we need is large reduction of just getting anyone to become a set of eyes from our waste of marketing dollars. We right now are in scrabble mode for money. Let’s spend our money on long term gain, one that gets current students to encourage other to attend? Let’s create prestige and not blue light special. Have we just given up to desperation?
Speechless. Agree. Attitude for days.
Let’s stop the bleeding and hire a Agile marketing team. Free first class and discounts just undermines your flat rate cost, right Joan. You don’t stay long at companies, few years. Time to go.
Want to keep most RFI’s - better your education. Your Alumni and future students will thank you. The education value HAS to get better.
Marketing is failing
She will never step down. She needs fired.