I heard we are using SalesForce? Does anyone work with it? Do the agents like it??? Who's idea was it to adopt it, and how well does it integrate into our existing technology?
Most of all how much does it cost? Did we buy it outright or do we have a yearly contract?
P.S.
The Opportunity Object in Salesforce is indeed used for both email and direct mail.
So what was your point again?
Hey, we have a cutting edge idea in marketing much better than direct mail. We are going to place agent advertising in the yellow pages. Don’t tell anyone we want to catch the competition by surprise!
Just so we're clear, the fact that you respond multiple times to your own b---s--- isn't fooling anyone, Pumpkin Spice.
Seriously, direct mail is part of your answer???
If you tell me that nothing in the world is blue, and I respond that the sky is indeed blue, your complaints about my example do not change the fact that I proved you wrong.
You basically said that there was NOTHING that ECRM/Marketing had been able to produce that was worth a darn. By worth a darn, one can only assume that you mean that none of the homegrown systems in Marketing/ECRM were able to satisfy a legitimate business need in a cost effective manner.
I gave you a couple of examples. There are more. And yes, both direct mail and email are viable marketing strategies that are used by all major insurance carriers.
Hey, we have a cutting edge idea in marketing much better than direct mail. We are going to place agent advertising in the yellow pages. Don’t tell anyone we want to catch the competition by surprise!
Seriously, direct mail is part of your answer??? No wonder SF is 10 years behind the competition.
You answered the question nothing burger.
Name one digital application at the point of sale that interfaced with with all users?
Why? That was never the basis of the original claim. Nor is it a requirement for "anything worth a darn within a decade of scope."
Um, we are not talking about when the Company used paper files and post it notes.
Are you using the "royal" we? Or do you have fleas? For the record, I'm pretty sure no one here is talking about paper and post-it notes.
Marketing/ECRM had many applications that did their job just fine. Leads Management System did it's job, for example. So did all the online and batch systems responsible for direct mail and email.
Salesforce is the only system I've seen in almost twenty years in Marketing/ECRM that has failed to meet your own criteria, except maybe MOM. That was a piece of c-ap.
Um, we are not talking about when the Company used paper files and post it notes. Name one digital application at the point of sale that interfaced with with all users? CDE was the wrong call-exexecutive confused our DP department with a technology center.
We had many home grown systems in Marketing/ECRM that were far superior than what we've been able to accomplish with Salesforce to date. Most of them were a decade ago before the executives p--ped the bed with CDE, but let's be clear.
Salesforce is our best option at the moment. We have never been able to create anything in house that was worth a darn and within a decade of scope. And IBM refused our offer to take over Systems. Policy center holds out promise too if we don’t goof up the integration, which we are entirely cabaple of doing at the South campus.
https://www.prnewswire.com/news-releases/state-farm-collaborates-with-salesforce-to-transform-customer-experience-and-empower-customers-to-communicate-on-their-terms-300715931.html
It may be overpriced but at least it replaces our legacy mainframe system. How long until you think we are fully off the mainframe and all cloud?
Severely overpriced and we never own it
Troll.....
if only there were a website you could go and look things up to find out more about them.
if only you were more creative than to have posted this exact sentence, word for word, on this Website about five months ago.
if only there were a website you could go and look things up to find out more about them.
Six years in the making....Hmmm?!
Agents have been in it since Dec. CCC now has it and it’s rolling to the rest of the company soon. Our version of it is called ECRM- for Enterprise Customer Relationship Management. It’s a big change so naturally, we run the gamut from people who love it to people who hate it. Functionality is being opened incrementally as we go.
I can see how it will be good to have the whole enterprise on a single system. The right and left hands will be able to coordinate for a change. Salesforce is the industry leader in this area. It’s different for SF to adapt an industry standard platform. They’ve always done their own thing, with varying degrees of success. One of our frustrations in Agency is requests for documents from lenders, gov’t agencies, and customers. As the world standardizes data, and we don’t, we lose customers over things like the inability to provide a certificate that any competitor will easily provide. The change is a bit of a shock, but badly needed.
We use sales force at my new company in underwriting. It’s a platform used by different industries for different things but I believe the core functionality is the same.