Thread regarding Sears layoffs

Data mining and Know Your Member

As appliance salespeople, we're required to enter customer information into this app every day. I now use the local obituaries as my starting point. Sick, I know, but I rather SHC flood a dead guy's email than someone who could get angry and never come back.

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| 1526 views | | 20 replies (last March 31, 2017) | Reply
Post ID: @OP+MxVTkTb

20 replies (most recent on top)

The cashiers have been doing this for years. They use to make us walk the floor with a clipboard and walk up to people and bother them about SYW and signing up. After wandering around awhile but never on first floor where the appliances were. I am pretty sure they just made up,names and phone numbers and eventually emails. The ones that got fired were the ones applying it to their own rewards accounts of which they would have several but they would get busted when the customer would see it on their receipt. I know that database is chock filled with incorrect information.

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Post ID: @2kxx+MxVTkTb

Ywo- your are correct, corporate people do read these boards and contribute. We also do many shady things to keep our numbers up and to play the system. Just to let you know most of us are on your side and are not in the upper management of this company. We are just as downtrodden as you are.

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Post ID: @qsb+MxVTkTb

Every company mines data. Amazon, Google, Wal-mart, Twitter, Facebook, credit card companies, insurance companies etc. Why are you so surprised that SHC does the same thing? If you think that companies and the government does not know everything you buy, watch, search, read, eat.. then you are very naive. This is not some tin foil hat speak this is life in the 21st century. Protect yourself where you can and take advantage when you can.

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Post ID: @usb+MxVTkTb

Completely agree on stopping asking for info if customers don't want to give it. Interesting though as I go in all the time with my SYW card and don't get asked that frequently? It might be different for every customer. Within the last year, I have bought a refrigerator, dishwasher, oven, washer/dryer and I wasn't "bothered" at all by anyone asking me. That's the only reason why I said don't be afraid to ask.

And yes, I agree there are quite a few emails from Sears/Kmart but truthfully there are too many emails from every retailer, and every day I go through and scan my emails and just delete those I don't want.

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Post ID: @ipk+MxVTkTb

I think any retailer needs good balance. It would be fine to keep the rewards program. Lots of stores offer some sort of loyalty program, the problem with sears/Kmart is that they want every customer to sign up. A regional grocery store in my area offers a rewards program, I have seen the cashiers ask. They politely ask if the customer has their rewards card/wants to sign up. If it's a no, then they move on, it's as simple as that. Same with the credit card. Almost every store offers a credit card. I have seen some stores where they are push Credit like sears and customers hate it. On the other hand I have seen stores where one no is enough and the cashier moves on. It's all about balance

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Post ID: @xzn+MxVTkTb

No one is embarrassed to ask. But the feelings of the customers who decline the SYW & the credit card should be respected.

You have driven away countless customers with your current approach. Check your most recent 10K for proof.

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Post ID: @vfx+MxVTkTb

But if you work for Sears you know it's not like that. The register keeps cycling asking for the SYW info. If you WANT to give your info, that's fine. SOME people do.

But there is IMMENSE pressure on us sales associates to force those that don't want to give the info. Same or worse with the credit card. There are people that do not want to apply. Leave them alone.

I receive Sears/SYW/KMart emails. Truthfully you guys over do it. Too many emails. A few less would probably be more effective.

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Post ID: @ckb+MxVTkTb

Hmm...why wouldn't I want to receive info about deals/promotions that might benefit me in the future? I get asked all the time at different stores if I want to give my email to receive promotions. I like to have the option to give it or not. If I don't want to give my info to a store, I politely decline. If I do, I give the info. Don't feel embarrassed to ask...just ask. If they don't want to give the info, then so be it right?

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Post ID: @emr+MxVTkTb

" but I rather SHC flood a dead guy's email than someone who could get angry and never come back."

Just remember attached to the dead guy's email are grieving family members who are busy cleaning out his things to include mail, emails and all other business related matters. Constant impersonal emails from businesses who just wanted to make a buck off of him can be upsetting to the family and make their job more difficult.

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Post ID: @mqe+MxVTkTb

How about this Corporate watchers? Fix the legitimate problems with delivery and vendor delays and let us take care of the members.

We already record their information at the POS. Why require us to double record? It isn't allowing us to truly get to know our members. We do that during the selling process.

The MET/Know Your Member is a waste of time. The recap also records their information if we do not close the sale.

So why the double entries? Why the constant harassment?

YOU ARE ALREADY GETTING THEIR INFORMATION!!!!

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Post ID: @myt+MxVTkTb

If corporate does read these boards then they should read loud & clear that their policies DRIVE CUSTOMERS AWAY.

Many people do not want to give their information out. They do not want to be contacted by Sears. They do not want a Sears/Citibank/SYW credit card.

They want to select merchandise and pay for it quickly. They do not want to be harassed. Some people will give their info but if they do, they will do it right away. Same for the credit cards.

Corporate -- Your Way is not working. Sales have declined year after year. Your pressuring programs do not cause sales to increase. Or even stabilize.

Web and in store sales continue to go down.

Let the associates get back to serving customers. With enough associates on to do so. You've tried these membership plans and the credit card but it's not working.

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Post ID: @leq+MxVTkTb

I love how people give themselves up on this message board. I hope everyone understands that corporate reads these message boards because they have nothing better to do. I guarantee they will add something new to the system which will make it harder for everyone to do their jobs, just to attempt to control false leads. I'm waiting for a requirement that the "member" click something in the email to confirm they interacted with the sales associate. Perhaps sales associates should stop showing the only cards they have left. A few years ago management fired a handful of people for doing something similar. Just a friendly suggestion. I'm sure people will post back with something like "you can't tell me what to do". You are correct, just a suggestion from someone who no longer works for the company and is only trying to look out for the many associates just trying to make a living.

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Post ID: @ywo+MxVTkTb

My FJ lead is one of those people who is immensely shady but will get you in trouble quick. I can do this at home though & bring it in. First time I will have enjoyed working off the clock. FJ only needs one per shift so I can get a few & keep them on hand.

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Post ID: @erj+MxVTkTb

I just did this. I looked at obits on my phone, and also used zip codes to search for the dearly departed in our SYWR KYM database. Tried eight people searches until I got one who had been a so-called member. Worth the time spent, since we have no traffic today (or any day, for that matter). And my ASM watched me do it, laughing the whole time.

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Post ID: @sdw+MxVTkTb

I'm the OP on this. I enter name and try our local zip codes for search. Took three tries today.

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Post ID: @cql+MxVTkTb

I use people's info from the protection plan database.

I work in FJ and we have the database to access for when the customers bring the jewelry in for repairs. I figure that they've already given their info so no extra harm done. Much of the info is incorrect or misspelled anyway because our FJ associates don't type with accuracy.

The obituary idea is BRILLIANT though. What do you use for a phone number?

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Post ID: @dpu+MxVTkTb

I got in trouble for it too. Had to sign something actually. So much so I had to prove I was doing it when I was. Ridiculous. They really don't care things aren't being delivered (they aren't even though the system says the stuff IS delivered) or that we are out two weeks with manufacturer delays (because they aren't getting paid) but by gosh you better get that MET/Know Your Member information in every day or else.

It's harrasement on a level I've never seen.

And I'm losing money.

And before someone says this is whining it isn't. It's documenting. All this harassment. Because every time I have to take a picture to prove I've done something I have already done or something says it is delivered that isn't that says it is I've taken a picture. Every day. Several times a day.

And that is why I'm sticking around.

And I'll keep right on selling. Because something isn't right here.

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Post ID: @bmu+MxVTkTb

that awesome - lmao - actually use fast eddie addr or any @sears.com addr - you're only interacting with a computer

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Post ID: @nod+MxVTkTb

That's funny, dead company for dead people. 😁

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Post ID: @tyt+MxVTkTb

That's funny. How would they know the difference? Could you even just create a name and email address generator? Obviously, I am not sympathetic to Sears goal of grabbing information to sell.

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Post ID: @hkw+MxVTkTb

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