The toy market in the U.S. is mature, and digital is disrupting old players and will continue to do so. Mattel management has shown that it lacks the vision to pivot the company.
even on the outside looking in, investors see the writing on the wall.
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The one line says it all. Mattel lacks vision. It has been this way for a number of years now. Take all the dumb re-org announcements that come out every other minute.... Paragraphs on paragraphs of who is moving where , where they came from, who is reporting to who. Not one about vision or strategy for how we are going to to make our brands strong, where the next new ideas are going to come from, who is going to lead these charges and why. Just boring corporate speak about reporting structures. Or overarching statements like Donald Trump spouts....we are going to make our company great again. Blah blah. Well I want to know HOW?? The truth is we have no real talent at the top. No visionaries. Just posers collecting very big paychecks.