Because Nike wasted money on the campus
https://www.oregonlive.com/business/2021/04/nike-contractors-file-100-million-in-liens-over-headquarters-expansion.html
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In its response Nike used one of its favorite buzzwords: “collaboration”.
Anytime anyone at Nike says “collaboration” that person is trying to blow smoke. Every. Single. Time.
There are no exceptions to this rule.