Thread regarding Ford layoffs

" Although there could be less volume of electric vehicles sold, the good part is that our plan for data, software, and subscription sales will cover the gap in revenue. "

I love the irony.

It does remind me of politics. When politicians run for office, they will say "we have to change xyz...", "we mustn't...", because they know what is happening currently is wrong and making a change is more than unlikely even after their election.

Announcing "our plan" isn't anything more than chasing rainbows. And when they say it will cover the missed revenue, their plan seems to be to create artificial pricing. Cause your portfolio will generate the revenue that it can under the current market conditions or else you failed at pricing your product right. So now what? It will cover an unknown amount of missed revenue?

On top of that, why would I pay a subscription fee to get updates for software that could have been left faulty with intention? Unless it's to truly enhance the product. But then how, since every model is physically different from the next program and you only have so and so many resources. It just doesn't add up...

The EV lithium battery phase will be replaced by some other phase.
The Toyota Murai (hydrogen fuel cell) is interesting.

If not for Tesla, Ford would not be chasing this path full bore.

Anyone who has done the math knows that subscription, data and software sales will not generate the pie in the sky revenues that are spouted by management. To top it off Ford is simply not capable of developing the software required.

I just checked the job listings, nothing for subscription or data salespeople. Maybe we hired all we need already?

@xcs
It is clear you have no clue how many subscriptions to services we will have to sell to make up for not selling one $70,000 F150. I hope you don’t work in Finance.

Finally, a post here I can indirectly agree with. Indeed EV vehicle sales alone will not save Ford. There has to be more than that. Thankfully Doug Field and the rest of Model e and Ford leadership already have laid out that plan. Although there could be less volume of electric vehicles sold, the good part is that our plan for data, software, and subscription sales will cover the gap in revenue.

Unless everybody starts playing golf on a massive scale, electric car sales will not amount to anything substantial.

The lack of infrastructure to charge and the questionable ethics behind lithium ion batteries (https://www.newgeography.com/content/007478-is-it-ethical-purchase-a-lithium-battery-powered-ev) will either greatly alter the EV as we know it or ki-l it off. These companies are fools for betting the farm on this tech.