“Tesla vehicles had the most new EV registrations with 113,882, representing 59% of electric cars registered during that period.
Kia came in second with 8,450 based on strong sales of its Niro subcompact. Ford was third with 7,407 registrations for its Mustang Mach-E, the electric version of its commercial Transit van and the newly released F150 Lightning pickup. Hyundai wasn't far behind, posting 6,964 registrations for its Ionic 5 and Kona compact crossovers, along with the hatchback version of the Ionic 5.
Because Tesla remains upmarket with starting prices over $40,000, the two Korean brands are quickly laying claim to the budget EV market. Kia's Niro sells for half that, and the Kona Electric starts at $34,000.”
We used to cancel vehicles that sold only 7,407 in a quarter. EVs are not profitable for Ford, and Tesla is so far ahead of us and Hyundai is right behind. It will be very interesting to see the revenue numbers broken out next year.