An investment firm, usually, looks for a company with an excellent management structure, or "culture", as some like to call it. One major sign is capital allocation. Or how they spend their money.
Mergers and acquisitions
Invest in organic growth
Repurchase shares
Pay down debt
Pay dividends
Is GE showing good management skills? It is seriously downsizing by ridding itself of certain segments. Yes, this pays down debt, but at what cost? The only organic growth I see is in Aviation. Dividends? Let's not even go there. And last, but not not least, the stock repurchase fiasco of a few years back that spent tens of billions of dollars to only prop up the stock price and stall the inevitable freefall.