"Some investors in higher education may be hoping for an economic downturn, because the industry has typically been counter-cyclical. But this time, there may be no guarantee that a recession will improve the financial condition of the industry. Elite schools, for example, rely heavily on investments rather than student enrollment, for capital, and a stock market decline could damage their bottom lines."
https://www.linkedin.com/pulse/college-meltdown-wheres-bottom-dahn-shaulis/