Some of McKinsey top US consultants were hired to develop the CnG-30/40 initiative to take a new positive and proactive message to the investor community
The acronym means “Cut n Grow” and the target is 30% reducimos in our cost base while growing the top end by 40% in next 12 months.
Can this one really work after all the cuts we have already had ? How do you grow revenues by cutting costs is beyond me. Let’s see what the details say when it gets launched.