I want whatever you’re smoking.
Amazon took in 1.3 billion on Black Friday. That’s a 27% share of sales with Best Buy getting 8% and Wal-Mart picking up scraps at 4%. Everyone else was dead in the water.
Apply that sales trend to the macro picture of holiday sales and you’ll see that Amazon wins, and the only surviving brick and mortar are electronics and a store that can sell a little of everything at razor thin margins (Wal-Mart.)
That’s a death sentence for every type of speciality retailer. Especially for places like TRU where corporate is especially inept and out of ideas. You have to have a progressive and intelligent team to keep a retail business afloat. TRU isn’t even at the table.
I think if you check a few more media sources you’d see that what they were really saying was that some brick and mortar retailers were going to dodge a bankruptcy bullet due to overall consumer confidence. It was in no way a denial or glossing over of the death of retail. Just a temporary life raft.
Dust off your resume.