Does Ford motor company want to be a CAR company or is it pretending to be something else?? Having just purchased an F-250 truck I can tell you that I don’t give a hoot about their ridiculous “connected” experience.
Just give me the Automobile please & stop trying to pretend to be something that I can get 1000% better on my I-Pad much easier.
Also, quit hiring former Apple (Peter Stern) or Google execs thinking that will give you street cred as an IT company.
Seriously, I’ve stopped all purchases of Ford vehicles and switched back to Lexus & German manufacturers after my disappointment over past 6 months with the “self-park/tow” capabilities of this vehicle.
My advice to Ford management: just try to get the Vehicle mechanics & engineering correct. Stop wasting $$$ on your IT fantasy and put those dollars into your ENGINEERING STAFF.
Be a Car company again… if you can.