"The power of excuseflation is that it allows apologists to, well, make excuses. When egg prices shot up in January, Big Egg was able to blame it all on bird-flu. There really was a bird-flu problem, but there's also a single company that sells all the eggs: Cal-Maine foods, a monopolist that increased its margins by 110% in a single year. Wholesale prices stabilized, but prices kept going up, and CALM's share price climbed by 47%"
https://pluralistic.net/2023/03/11/price-over-volume/#pepsi-pricing-power