Is Bed Bath still selling Buy Buy Baby? If they do sell, is that a good thing for Bed Bath?
4 replies (most recent on top)
It wasn't the press who "made it out" to be worth more. It was Cohen. Press just reported what he blurted out.
It has been proven that Baby was highly overestimated in the beginning and that is why the few potential buyers backed off. In this economy who wants to buy in to a store that sells outrageously overpriced items? Target, Walmart, and Amazon all have much better selections with a huge difference in prices. To say Baby is the only outlet of BBB making any kind of money is the same as someone getting a trophy for participation. It's not saying much.
I don't think it is worth as much as the press has made it out to be. However, BBB is cash strapped so may need to sell as a short term cash measure.
Buy Buy Baby is the only thing keeping Bed Bath alive . In the short of it BBBY is a drain on Baby. If investors were to force the split of the two. Bye Bye Bed Bath Beyond