How many boxes do you check off on this list?
https://www.shopkeep.com/blog/signs-your-retail-store-is-closing#step-1
This one really stands out:
You’re Getting Hung up on Productivity (Read: Micromanaging)
It’s a fine line for an owner or manager, keeping their employees working productively without being overbearing. That said, if you suddenly feel an urge to look at your employees in great detail and criticize small, realistically inconsequential behaviors, you could be driving them out. It’s easy to see an employee lingering on their smartphone during work hours as the cause of a financial downturn, but realistically it’s very seldom the real cause.
What you can do: Bear in mind that your employees are, on some level, just as stressed about your underperforming business as you are. Yes, your business is on the line, but it’s their job as well. They may be engaging in problematic “unproductive” behaviors out of nervousness, side-eyeing the writing on the wall and wondering if they’ll still be employed in a month. The best thing you can do is be candid and transparent with them in terms of how the business is going.
You’ll need to tailor this on a need-to-know basis at some points, but supporting open communication with your employees will also make it easier to solicit their opinions and ideas for business improvement. They’re the ones on the front lines every day with your customers, and they’re also the ones most likely to know where things might have gone awry.