Every company goes through these sorts of phases. In decades past, Xerox could do no wrong. Profit sharing! Bonuses! Big raises! On time promotions!
Eventually, most companies peak and no longer offer all these exceptional monetary items. The company in the article will likely no longer be doing this in 10 years. They may not even be around in 10 years. I have no idea of course, but as a general rule companies build up, attract talent, pay them to stay in dollars and perks, and eventually they peak and can no longer offer these.
Xerox obviously peaked in the last 90s before the accounting scandal. Since then, it's been a slow decline. I'd like to think at some point it picks up again, but we need new products and technology to do so. Will something like Vader help? Maybe. I hope we have more technologies that can be brought to market outside the traditional marks on paper.