The problem and the fix..!

The problem:
The problem is that people still go to malls mostly to eat and hangout unfortunately.
In today's world consumers are smarter and have more shopping tools. They can download a QR or Barcode scanner for free go into Macys find what they want scan the tag and find it online 20% cheaper even with shipping than even Macys (sale price) tags.
So of course two things occur here. (1) They learn the extreme markup of Macys and how they make money.
(2) They learn they can just window shop and at the same time online shop forcing any retailer to compete for their (BUY) buisness.
And like all retailers Macys cant afford the deep discounts of online pockets and still be able to cover their overhead.

So with that said JG and Hal are correct on shrinking the footprint. To lower overhead to be able to sale product at a deep discount.

The FIX:
Sale stores, conduct layoffs and heavily invest into the online or MRO .com sector where automation is king. In this way Macys will be able to compete in the pricing wars effectively.
Which also means more IT people, systems people, engineers will be needed to keep the heavily automated buildings breathing well.

The Bad Part.
(1) it maye be to little to late
(2) store jobs and management are nothing like .com order fulfillment so all store jobs are really (non-transferable)

I know it's not what anyone wants to here, but mark my words. It's what needs to happen, it's what should happen, and it will be what ultimately will happen.

Comment! It's anonymous!

2 replies (most recent on top)

Department stores, as Baby Boomers and Generation X came to know them, no longer offer a reason for being. All they offer are products inside of four walls. They have no true points of differentiation anymore because the average consumer no longer needs them as a means to acquire product. In fact, any so-called weekly PR innovation noise is likely nothing more than a "tale of sound and fury, signifying nothing."

Department stores haven't a hope in you know what of doing it alone—for department stores, as it stands now, are already the horse and buggy of the 21st century.

https://www.forbes.com/sites/christopherwalton/2019/01/10/physical-retail-is-not-dead-but-department-stores-like-macys-sure-are/#19f57712dd0e

I think Macy’s is too late and they are hanging on to the past. Scanning a QR code will be a thing if the past. There is apps that can get you the lowest price. No need to dig. The final nail in Macy’s coffin is the drones /robots that will deliver. Amazon has patents for a hive of drones to do different tasks. FedEx has a small car drone to make deliveries. You walking into a dying Macy’s scamming stuff won’t make much of a difference. Amazon go will be the new norm My client was a Antiquated way of retaining customers. Meanwhile Macy’s treat employees like criminals , fake complaints , yet they want you to be professional at all times. Yet they aren’t. Think about fur a min. You got a app that gets you the lowest prince as a add on to your browsers. Or mobile. You click on it. 30 mins later a drone texts you it’s here and drops it on your steps. You really gonna walk into a Macy’s being followed by a over zealous security guard to pick something up to be met with a rude associate? Then they can’t find the item. Cause your stock room is a disaster. Your employees don’t give a c-ap cause they know they will get cut soon. It’s over

Thread regarding Macy's Inc. layoffs

The problem and the fix..!

2 replies (most recent on top)

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